English 
Русский SHOT Show 2027
- Dates
- Venue
- Venetian Expo and Caesars Forum
- Industry
- Sports & Leisure
- Official website
- shotshow.org
SHOT Show 2027 takes place at Venetian Expo and Caesars Forum in Las Vegas from 19 January to 22 January 2027. World's largest trade show for shooting sports, hunting, law enforcement, and outdoor products , trade-only event organized by the National Shooting Sports Foundation.
What the fair covers
Sports equipment, leisure products and related apparel are exhibited. World's largest trade show for shooting sports, hunting, law enforcement, and outdoor products , trade-only event organized by the National Shooting Sports Foundation. That shapes both the exhibitor mix and the questions worth preparing before you arrive.
Dates, venue and getting there
The fair runs from 19 January to 22 January 2027 at Venetian Expo and Caesars Forum in Las Vegas. It runs for 4 days, which is usually enough to cover several product areas without rushing. Las Vegas hosts a very high volume of trade shows, and hotel prices move sharply with the exhibition calendar. Booking early matters more here than in most cities. The main convention venues are large, and shuttle services between hotels and halls are usually the practical way to move around.
Planning your visit
Consumer product buying is physical. Handling the item, checking the finish under exhibition lighting and comparing two similar pieces side by side are things a catalogue cannot replace. Most buyers work a shortlist of halls, collect samples, and use the fair to narrow a long supplier list to a few worth visiting at their factories. For SHOT Show 2027, that means preparing ahead of the January dates and arriving with a target list of stands.
Language and interpreting support
Business is conducted in English, so translation is rarely the constraint for international visitors. Where local support still helps is in verifying suppliers, arranging inspections and handling logistics after the fair, which are practical rather than linguistic problems. An interpreter already working in Las Vegas saves further time simply by knowing the venue and how to move around it.
After the fair
Consumer goods are where sample and production quality diverge most often. Colour can shift between batches, materials can be substituted, and finish quality varies with the production line rather than the factory. Ask for samples drawn from the actual production run, and arrange an inspection during production or before shipment on a first order.
Frequently asked questions
When and where does SHOT Show 2027 take place?
It runs from 19 January to 22 January 2027 at Venetian Expo and Caesars Forum in Las Vegas. Confirm the dates against the organiser's official site before booking travel.
What is shown at the fair?
Sports equipment, leisure products and related apparel are exhibited. World's largest trade show for shooting sports, hunting, law enforcement, and outdoor products , trade-only event organized by the National Shooting Sports Foundation.
How much time should I allow?
It runs for 4 days, which is usually enough to cover several product areas without rushing. Planning a route through the halls in advance makes a noticeable difference to how much you get done.
Will I need an interpreter?
Business is conducted in English, so translation is rarely the constraint for international visitors. Where local support still helps is in verifying suppliers, arranging inspections and handling logistics after the fair, which are practical rather than linguistic problems.
What happens after the fair?
Consumer goods are where sample and production quality diverge most often. Colour can shift between batches, materials can be substituted, and finish quality varies with the production line rather than the factory. Ask for samples drawn from the actual production run, and arrange an inspection during production or before shipment on a first order.
Where do I find official information and registration?
The organiser's official site (shotshow.org) is the primary source for dates, visitor registration and the exhibitor list. Registering before you travel is worth doing, as it saves queueing at the counters on the first day.